Aug 8, 2022
Entrepreneurs pay the most attention to customer offers during launches and campaigns. After the launch or campaign finishes, the offer is deemed a success or failure based on the closing metrics. That’s a straightforward yet limited measurement. Offers are more than just a moment in time for your business. Any offer...
Aug 1, 2022
You hold your own reason to support and empower communities you feel connected with. Is it your hometown? Is it the school of that teacher who believed in you? Is it a cause that impacted someone you love? Whichever it may be for you, the commitment is similar. You plan to be a strength to the people, places, and...
Jul 25, 2022
You may relate to this: Attending events feels exciting, new, and somewhat clumsy. From conferences to festivals, many events are making a comeback after a long marathon of virtual meet ups. People hosting events are thrilled to see their audience, but you can tell that some event details are missing or not fully...
Jul 18, 2022
Emotional attachments and mindset limits distract most entrepreneurs from the actions that will actually move them and their clients forward. They unintentionally micromanage the process. Instead, you can create an offer that brings in massive revenue and remains low-maintenance. Give your clients the chance to take up...
Jul 11, 2022
While self-promotion is often needed, there are other entrepreneurial ways to increase your brand awareness and brand trust. Give clients another perspective to reference through testimonials. You may be hesitant to use them, but you should know that testimonials don’t need to feel transactional or scripted. You can...